DITP invited 81 international buyers and importers from 53 companies to participate in a business- matching activity with 97 Thai producers and exporters of herb and herbal products at Thailand’s 16th National Herbs Expo, which took place at IMPACT Muang Thong Thani on March 6.

The business-matching event generated US$506,167 (16 million baht) in purchase orders, and at least $3.16 million (100 million baht) in potential sales are expected over the year. Thai products of most interest included skincare products, herbal medicine, food and seasoning, cosmetics and spa products.

“We expect this activity will help boost the exports of Thai herbal products, extend distribution channels to overseas markets, as well as promot the positive image of Thai herbal products on the global market,” DITP Director-General, Banjongjitt Angsusingh, said. “This will motivate Thai entrepreneurs to develop the products to meet the needs of international buyers.”